Brand Manager - Sandton Verfied

Salary Negotiable Sandton, Gauteng Sandton, Gauteng more than 14 days ago 12-07-2017 1:13:20 PM
30-07-2017 6:21:23 PM
Position: Brand Manager
Location: Johannesburg
Salary: R 20, 000 to R 50, 000 per month (dependant on experience)
Benefits: TBC
Ref No: WP001

Summary
Our client, a leading company in the telecommunications industry is urgently seeking a Brand Manager.

Key Responsibilities
• Support the integrated marketing campaigns and marketing communications planning process across various disciplines of advertising, web strategy, influencer relations, internal communications, demand generation, events and asset production
• Assist in development of go-to-market strategies and determine demand generation requirements across current customers and prospect segments
• Coordinate across multiple internal teams to oversee project development and determine best implementation of a project based on business needs, budget and resource availability
• Implement demand generation program strategies - including acquisition, nurture, and retention tactics, to create best-in-class automated demand generation campaigns
• Ensure coordination and clear communications among the key stakeholders throughout the course of the campaign, including reviews and approvals at agreed-to milestones, as well as post-campaign performance analysis
• Track and manage lead generation activities from source campaigns to actual conversion of deals, measuring conversion ratios and ROI from various channels
• Track, forecast, and align campaign budget with actual spend and ensure proper report-back


Education
• Degree, preferably in marketing, and focus on digital marketing
• At least 3 years of proven experience in a B2B senior marketing role with demonstrable achievements

Skills
• A strong understanding of the digital landscape and how it can be used to develop brands and attract customers
• A love and affinity for technology and digital communications
• Strong project management skills to execute projects that involve multiple internal and third party teams
• Understanding of how to conduct research and use statistics to create meaningful reports and press releases
• A deep understanding of web marketing including SEO, AdWords, Google Analytics, Remarketing, social media marketing, content marketing and all other related disciplines
• Experience with budgeting, reporting and analysis
• Excellent copywriting skills
• Excellent communication and presentation skills

Personal Characteristics
• You need to be a self-starter that can motivate yourself and work independently without close supervision, but thrive on advice and collaboration with team members.
• You need to have an entrepreneurial mind-set and get excited by a fast pace environment where things are constantly changing.
• You need to enjoy digging into detail and aggregating insights for management, while at the same time taking a strategic view on marketing activities.
• You need to be highly intelligent and adaptive with high EQ to fit into our dynamic and youthful company culture.

Only candidates matching the required skills, qualifications and experience required, need apply.

Recruiter: HB