BRAND/PR MANAGER– LIMPOPO/MPUMALANGA
Limpopo/Mpumalanga
Agricultural/Fruit Industry (Citrus Fruit Farming)
Salary: Negotiable

Our client a leader in the agriculture industry (Fruit – Citrus) is looking for a suitable qualified candidate for a BRAND/PR Manager position.

Position Overview:
A core function within this successful business combines world-class marketing and business leadership to create and build brands that make a difference to their consumers within the agriculture industry.
Qualifications and knowledge required:
• Relevant B Degree / B Tech advantageous
• 5 - 7 Years sales experience in the general electrical field dealing particularly

Responsibilities:
• Ability to establish new markets by tapping into your existing network;
• Ability to manage budgets as well as meeting set KPI’s;
• Together with their respective category manager, analysing the marketplace, and designing a market strategy based on their product range;
• Searching for and capitalising on new product opportunities;
• Positioning and Branding for the respective product range in client stores or franchises;
• Managing new product projects from start to end which may include the assisting;
• Together with your respective category manager, developing product launch programs as well as formulation of customer days or product awareness campaigns;
• Liaising with upper management ensuring sales targets are met;
• Analysing current marketplace and important market and competitive information;
• Training in house and external sales teams on sales techniques, administration and products;
• Executing, and managing sales strategies;
• Generating new leads and developing existing customers;
• Responding to customer enquiries;
• Managing several assigned accounts and often being the face of the company to many clients;
• Achieving high sales targets and goals;
• Giving sales presentations to high-level executives;
• Managing employer’s client relationships and providing clients with excellent service and support;
• Feeding back all suggestions for improvement and market research to respective category manager;
• Processing a high volume of product orders;
• Taking phone calls from customers;
• Communicating internally important feedback from customers;
• Dealing with and responding to high volumes of emails;
• As and when required, assisting in as well as liaising with any business partner with respects to any exhibition of any type with reference to the company as well as making yourself available for such events to assist in ensuring the smooth running of such;
• Considerable experience in brand management within an international FMCG business, ideally within the alcoholic beverage industry;
• Commercially-minded, with experience managing budgets and P&L;
• Experience working cross-function with sales and trade marketing (executional excellence);
• Presentation skills;
• Innovative and creative mindset;
• Ability to work cross functionally and effectively communicate with all levels / divisions within the organization, externally and internally;
• Deadline driven and ability to work under pressure;
• Well- developed planning, organizing and time management skills;
• IT literate on an advanced level; and
• Ability to communicate in English (verbal and written).

Job summary:
• Transition the brand strategy into a core creative idea (led from consumer insight) which all communications (Through-the-Line) will stem from;
• Lead creative and content generation in order to deliver sustainable brands globally that will deliver against the strategic objectives;
• Develop brand plans with clear link to execution within local and various global markets;
• Identify trends through research and insights within the global alcoholic beverage market, including consumer, customer and competitor;
• Lead innovation from proposition development, liquid and pack creation as well as relevant pricing strategy;
• Management and analysis of key financials including brand income statements, A&P budget management , inventory management and cost of goods (COGS);
• Effective management and evaluation of ROI on A&P;
• Continuous improvement of COGS, supply chain and product quality;
• Works closely with the local activation team to ensure a focused activity matrix that drive volume in strategic channels; and
• Influence and manage stakeholders (internally and externally) to ensure alignment on core brand strategies.

Closing date: 30 July 2017
Ref: SEIS0019
Vacancy Type: Permanent