This position involves the conceptualization, production and publishing of engaging content for both online marketing and advertising purposes in line with the company’s brand and marketing strategies.

You understand the digital marketing world and know how to think about messaging hierarchy, how to make people open emails, click buttons and help customers without overwhelming them. The job also requires producing engaging and informative content for email, website, social media or a press briefing and therefore require you to be a creative wordsmith who has a knack for creating content for digital campaigns.

Key duties & Responsibilities

? Responsible for conceptualization and producing copy for all online and print marketing, websites, newsletters/news briefs,
blogs and social media posts as per the content calendar (you’ll be expected to write anything from a two-word social media
post to a 500 word product page or 1500 word blog post)
? Fielding ad-hoc content and support requests from both the marketing and sales teams.
? Work closely with the Managing Editor to assist with research, writing, copy editing, fact checking and proofreading.
? Where appropriate, commission and collate copy and images for the website, and upload in internet-friendly format
? Support the online strategy, third party sites and e-marketing initiatives
? Passionate about customer-centric online marketing

Essential Skills & Requirements

? Writing and editorial experience i.e. feature writing/sub-editing (to improve the brand perception and overall conversion)
? Familiarity with digital marketing practices including email, social media and PPC
? Thrives in team environment and have the ability to work with a team on a variety of different projects and campaigns
? Demonstrates passion for emerging media and the ability to search and research topics
? Ability to effectively manage time to meet deadlines and work professionally under pressure
? Ability to read, comprehend, analyse and interpret concepts, documents, etc.
? Effective listening, verbal and written communication skills
? Organization skills and attention to detail
? Ability to follow directions, learn, and understand departmental procedures