A leading advertising agency is looking for a Digital Marketing Strategist to join their team in Cape Town. The Digital Marketing Strategist will support a variety of online marketing activities from conversion, sales, lead generation and inspirational campaigns. This job will require you to be responsible for the development, execution, and management of highly visible targeted digital media campaigns that run across multiple channels

Your key job responsibilities as the Digital Marketing Strategist in Cape Town will include:

- Program Management of digital media campaigns
- Work closely with agency to establish media objectives and ongoing program evaluation
- Partner with internal marketing/product teams on online media integration opportunities
- Evaluate and recommend new emerging advertising/marketing mediums
- Drive execution of the recommended opportunities
- Explore all media opportunities and creative opportunities, including rich media, social media, retargeting
- Responsible for communication/stewardship of budgets and financial reports
- Responsible for integration of online/emerging channels media with mass media agency
- Perform necessary project management/coordination efforts across internal departments

Requirements for this Digital Marketing Strategist job in Cape Town:

- Bachelor's degree
- 5+ years of work experience in advertising, marketing or Internet business in a fast paced and aggressive environment
- Experience working with 3rd party vendors, agencies and internal partners
- Excellent written and verbal communication skills and the ability to communicate with individuals at all levels of an organization
- Experience defining key performance indicators to support business goals and reporting of the effectiveness of the digital marketing efforts
- Must have a dynamic personality and the ability to build strong, strategic relationships with third party partners
- Solid understanding of search engine marketing principles