DIGITAL MEDIA SPECIALIST - Durban Verfied

R 17k-20k per month Durban, Kwazulu-Natal Durban, Kwazulu-Natal more than 14 days ago 01-02-2017 7:05:37 AM
01-03-2017 7:05:37 AM
An exceptional opportunity awaits a dynamic individual with the right qualifications and experience to support business growth plans through digital media campaigns via online, website, mobile and social media marketing

Requirements:

A three (3) year degree or diploma in Marketing, Media, Advertising or related qualification.
Experience with copy editing and SEO.
Experience in digital marketing or in producing editorial, digital or social content and graphic design
Excellent understanding of tracking , measurement and analytics platforms and metrics used to measure and track campaign performance inclusive of Google analytics and others
Knowledge of digital media channels and tactics such as Social Media, SEO, Display, Mobile Marketing, SEM, Email Marketing, etc.
Duties:

Establish requirements and development of a digital media strategy
Develop content plan for various digital media communities
Perform weekly social media content checks to verify consistency of posts, SEO and PPC tags and working links
Schedule content posts – inserting photos, optimizing content for web, checking all embedded links, building an SEO kit, selecting a category for each post
Maintain digital platforms, monitor & update content and ensure information is updated regularly
Develop interactive design and continuous updating of the web and mobi sites
Manage all company digital platforms

Recruiter: HR Matters