Are you a Digital Marketing Expert who would like to work for well-founded and established wellness company? Do you aspire to make a difference and make a major contribution to clients, whilst also doing meaningful work, that gives you freedom and purpose?

Then, this role is for you! The mission of the Head of Digital Marketing is to help the business, which believes by sharing knowledge and promoting wellness, can cultivate an improved quality of life, achieve exceptional growth through building a high-performance client acquisition team and world-class digital client acquisition systems.

Location: Cape Town

Salary: Market related

Work experience: 5-10 years in Online/Offline Marketing

Education: Degree in a business related or technical field such as Marketing/Digital Marketing, Business Administration

Requirements:
•10 years' experience in driving consumer acquisition across all marketing channel (Retail, online, offline)
• Experience in driving a business’ growth with innovative demand generation and prospecting campaigns
• Vast experience working with ad-serving platforms and digital monitoring tools
• Proven and successful experience managing a cross-functional team as both a player and a leader, being able to perform tasks and manage others to the successful completion of a project
• Proven and successful experience building and executing digital marketing campaigns for a business in a highly competitive and complex business environment
• Brand Management of two brands in all formats

Roles and responsibilities:
• This role is for an A Player who has demonstrated experience in the design and implementation of Online & Offline Marketing Strategies and wants to work with a highly successful team
• You are analytical, with a high level of attention to detail
• In addition, you are highly successful in the implementation of online/offline marketing programs that will enable the business to meet consumer acquisition targets, sales, margin, and overall goal achievement
• You will be highly experienced in leading, setting performance standards, procedures, vision, ethics, and culture for your team
• Finally, your extensive experience will support your objectives in the development of Leads for the utilisation of data-driven methodology, analyses, and measurement to improve the effectiveness of all marketing channels, paid search, email, direct mail, programmatic media, modelling, forecasting, and analysis