HTML Email Campaign Developer

Location: Cape Town
Salary: Negotiable – Freelance or Permanent

Purpose of the Role:
To build and manage the email campaigns and support the delivery of offshore developments, including specialist deployment. You will be using the organisation's preferred software - Cheetahmail (Experian) to build and manage modular HTML emails with intense internal testing for the functional performance. You will need to provide status reports every day and manage your timing on the job.

Requirements:
Good Knowledge of modular and responsive HTML and CSS for email marketing
Experience in an email marketing role - ideally within the corporate sector
A solid understanding of cross-browser/ platform issues, code solutions, best practices and the email guidelines/ standards
Good Knowledge of email platforms such as CheetahMail (Ideal but not essential), Mailchimp or Everlytic
Wider knowledge of DM and digital marketing channels
Competent using PC and Mac
Any knowledge of Photoshop or Sketch is a bonus
Hands-on experience with an email platform is required
Strong planning and prioritisation skills
Good data analysis and interpretation skills
Strong customer focus
Attention to detail
Excellent communication and influencing skills
Proactive and able to work on own initiative

Responsibilities:
Populate, develop and build responsive/modular HTML email templates using CheetahMail (Experian)
Perform email campaign-specific quality assurance testing
Manage data, including in-porting and exporting data from CheetahMail Schedule deployment
Work with our client’s Campaign Managers to develop personalised/targeted campaigns using live/dynamic content integrated web content, APIs, 3rd party apps (LiveClicker), working with digital team linking to integrated web activity
Adhere to production schedules and deadlines for all communications
Perform A-B testing
Collaborate and report to key stakeholders and cross-functional teams to consistently deliver quality communications that support business objectives while adhering to industry best practices and design standards
Provide sound best practice direction and solutions to email campaign related challenges
Identify and promote opportunities to develop more engaging or interactive email using latest Kinetic techniques
Identify email campaign related performance and report to superiors
Support the implementation of new automated email programs
Always look for opportunities for improvement in design, development and process and be confident as a consultant to the client – it’s a collaborative environment where your ideas are welcome