Reports to: Marketing Manager

Purpose: To provide marketing assistance as part of the Marketing and Branding Team in the implementation of marketing and branding strategies across all forms of media and activities

FUNCTIONAL RELATIONSHIPS:

Internally: Marketing Manager
Marketing Communications Team Directorate of Marketing and Student Management Systems
Senior Management
Programme Area Leaders & Support Services Managers
Company staff (both domestic and international)

Externally: Graphic Design/Ad Agencies
Printing suppliers
Photographers
PR Agencies
Other external companies/suppliers

EDUCATION AND SKILLS

? Bachelor’s Degree in Marketing, Advertising or related field
? 2+ years’ experience working in marketing or advertising
? Ability to multi-task effectively in a fast-paced environment
? Excellent problem solving skills
? Must be willing to travel to offsite training sessions
? Strong communication and organizational skills

RESPONSIBILITIES

• Provide marketing administrative support for the marketing communications team
• Co-ordinate the copy and content for company print and digital marketing communications
• Co-ordinate the production of printed material, recruitment advertising and company merchandise
• Co-ordinate direct marketing activities, print and digital, including administration and maintenance of marketing databases
• Maintain press release distribution lists and co-ordinate press release distribution
• Co-ordinate photography/video including maintaining the photography and video footage resources.
• Assist with company events and engagement activities
• Ensure all marketing communications reflect company’s brand and image

THE MARKETING ASSISTANT WILL BE EXPECTED TO:
Marketing Administration

? Provide marketing administrative support for the marketing communications team including but not limited to;
? Processing orders and invoices for payment in an effective and timely manner including monthly accruals.
? Obtain quotes for print materials, publications and other promotional and event material.
? Assist the Marketing Manager to track work in progress to marketing communications plans.
? Assist the Marketing Manager to track marketing spend.
? Administrate and maintain marketing databases
? Ensure brand and logo guidelines are applied
Copy and Content
• Liaise with programme area leaders and support service staff to gather, input and
proof content for marketing communications materials and activities.
• Co-ordinate proofing, version control and sign off for copy and content.
• Ensure that Company policies and procedures for production of marketing
communications materials are adhered to.

Production of Printed Material & Company Merchandise
• Administer print publications stock and merchandise stock including distribution to other operations..
• Liaise with graphic designers and printers during production as required.
• Liaise with internal stakeholders for production of printed material as required.