o Responsible for management of all security product marketing vendors;
? Ensure that the website developer, PR agency, design agency are aligned.
? Develop KPIs for each agency and manage quarterly reviews with each supplier
o Manage PR messages in advance with the relevant vendors each month
o Drive separate quarterly go to market campaigns for each vendor to ensure lead generation for the partner and Networks Unlimited
o Ensure that there are measurables in place for all marketing campaigns and activities being run by Networks Unlimited
o Manage the website and website content keeping it fresh and updated by adding weekly articles to increase SEO
o Manage the NU database and ensure that it is updated regularly by the channel managers
o Ensure that the all communications are duplicated to the regions and that they are involved in marketing campaigns and communications at all times
o Host quarterly marketing update meetings with all vendors to determine what the key messaging focus campaign is for the quarter
o Drive quarterly go to market campaigns through partners – ensuring timeous delivery and execution to the entire partner base from primary partners through to the unmanaged partners
o Ensure that a comprehensive sales and technical readiness training programme is put in place for the year and manage this closely
o Maximise any co-branded events or marketing activities with partners and vendors
o Deliver on 2 joint partner events per year with Fortinet Gold and Silver partners
o Investigate and plan for expo and conference opportunities with partners and vendors