Marketing Manager Pinetown, KwaZulu-Natal Negotiable Salary' Permanent Hospitality Industry

Our client is looking for a Marketing Manager  inPinetown, KwaZulu-Natal.

A large Hotel and Hospitality Group is looking for a Marketing Manager to oversee the marketing strategy across the various businesses in the group as well as manage a dynamic marketing department. The ideal candidate will be an energetic, an excellent communicator and have solid marketing experience across all disciplines of marketing.

RESPONSIBILITIES INCLUDE:

STRATEGIC MARKETING DIRECTION ACROSS ALL BRANDS IN THE GROUP:

• 3 Corporate brands:

  • 10 Timeshare membership clubs,

  • Hotel and Resort Group  - over 60 resorts & hotels

  • 15 Sales offices

• Integration of all marketing initiatives and communications across platforms

• Budgets, KPI’s, Brand Plans, Project management, Analytics, Reporting, Presentations

• Driving above and below the line advertising campaigns, tactical campaigns, activations, sales support, direct marketing etc

• General Project management

DIGITAL MARKETING:

• Management of Digital Marketing team

• eCommerce – how to optimize site, display product and run promotions.

• E-mail Marketing- communication strategy, creation, distribution, delivery and reporting

• Social Media – Content strategy, reporting, reputation management, advertising

  • Facebook, twitter, google+, pintrest, tripadvisor, instagram, blogs etc

• Working with team and external agencies on optimising strategy, SEO, SEM, AdWords, PPC etc

• Websites – Oversee the creation of new websites (basic, ecommerce and member portals) considering user experience, architecture, content strategy, google analytics, reporting

• Briefing and working with web developers, tech team, and third party suppliers

BRAND MANAGEMENT:

• Management of Brand team

• Generating Brand plans, communications plans, reporting, competitor and consumer research

• Digital strategy: website, social media

• Resort support and marketing requirements

• Events and Exhibitions

• Briefing agency (in-house and external) for all marketing collateral, campaigns etc

• Control of all brand budgets

• KPI and reporting

IN-HOUSE DESIGN AGENCY:

• Management of graphic designers and copy writers

• Review briefs, sit in client briefing sessions, aid in scope and direction of project/job

• Art direction, CI review and final artwork approval              

COMPETENCIES REQUIRED

• Experience in a Marketing Management capacity – managing people and multiple brands

• Degree in Marketing

• Excellent verbal and written communications skills

• Strong Leadership skills

• Customer Centric approach at all times

• Attention to detail and highly organized

• Extensive knowledge in Microsoft Office

• Digital Savvy

• High levels of ownership and sense of urgency – strong driver

• Hospitality/Tourism experience advantageous

• Proof of having creative vision and executing on it.

Please send CV’s to