Responsible for developing and maintaining marketing strategies to meet agreed company objectives.
To evaluate customer research, market conditions, competitor data and implement marketing plan alterations as needed.
To oversees all marketing, advertising and promotional staff and activities.
Responsibilities:
Responsible for the marketing of company products and services to the right market whether
Demonstrate technical marketing skills and company product knowledge.
Develop an annual marketing plan in conjunction with the sales department. This should detail the year’s activity to meet agreed company objectives.
Budget management. To deliver all marketing activity within the agreed budget.
To direct marketing staff where budgets are devolved.
To manage all aspects of print production, receipt and distribution.
To achieve frequent, timely and positive media coverage across all available media.
To managing the entire product line life cycle from strategic planning to tactical activities.
To conduct market research in order to identify market requirements for current and future products.
To develop and implement a company-wide plan to push product, working with all departments for its execiution
To analyse potential strategic partner relationships for product lines.

Requirements:

Min 5 years in this role
FMCG industry experience an advantage
SAP an advantage