MARKETING MANAGER e-Commerce (Wine industry)
Start Immediately
Salary:

Marketing Manager needed to work very closely with CEO.

Some duties and responsibilities will include:
Plan and co-ordinate email marketing
• Manage the email marketing calendar and brief merchandise on the offers required to drive sufficient revenue and desired brand perception
• Direct and oversee the design and coding of emailers
Budgeting & Channel reporting
• Monitor margins and identify problems to relate to merchandise, operations, customer service or marketing spend
Customer acquisition and retention
• Source new partnerships and campaigns to drive brand awareness and generate new leads
• Monitor email database size and interactions - list size, open rates, clicks and related customer service tickets
• Soft marketing efforts to improve brand positioning, brand awareness and retain the various customer segments
Website Manage banners and promotions on the homepage
• Monitor sold out products, basket reservations and mixed cases and relate to merchandise to manage
• Front-end features to improve UX: Research, design & brief dev on long-term new front-end features & improvements.
Staff Management
• Manage the team/pool as to achieve set performance goals and effectively contribute to team performance

Essential Requirements:
- Completed Marketing Management qualification
- 3 – 5 Year’s Marketing Management experience in a consumer facing position
- Exceptional skills in the Digital Marketing space as well as in Traditional Marketing
- Must have Previous Marketing experience in the Wine industry as well as online / e-commerce environment NB
- Must be highly pro-active, intuitive have a tremendous passion for the wine industry and good contacts