Marketing Manager - Germiston

Marketing Manager -
B Degree (Marketing)
Own Transport.

Retail (Apparel) experience.

- Works with Marketing Executive to develop marketing objectives, plans and budgets to present to the brand team
- Considers global Brand objectives and campaigns, marketing guidelines and local market/competitive trends to:
• Formulate marketing objectives
• Makes decisions on collateral and creative concepts
• Plan and develop programs
• Develop marketing and media plans and calendars
• Develop On-line, key digital and social plans
• Shares findings on market trends with the Marketing Executive to identify market-specific needs in terms of promotions and creative concepts (especially when they deviate from global guidelines and offerings)
• Assists in the development of fiscal year budgets. Presents the marketing budget to Marketing Executive, reviews and revises and then presents to brand team for approval

Manager/Brand Manager
- Builds relationships with business partners (particularly Brand General Managers and Brand Managers internally), key customers and suppliers
- Spearheads all procedures, forms, analysis, and reports critical to the execution of marketing plans
- Analyzes the business, evaluates competitive challenges, and identifies opportunities for growth
- Ensures that Brand image and position are properly maintained in people and materials, in accordance with corporate standards
- Represents Brand in a professional and positive manner when interacting with staff, customers and business partners
- Monitors for appropriate implementation of Brand identity tools
- Ensures strong execution of Brand marketing plans/calendars and major launches
- Manages marketing activities associated with new store, retailer campaigns, trade campaigns (where relevant) and seasonal launches
Ex: signage packs, store launch plans in coordination with brand team and PR etc
- Liaises with the International Marketing team to obtain promotional material (including collateral/visual merchandizing) and advertising materials
- Liaises with the in-house design team to ensure excellence in execution for all marketing and advertising materials

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