Product Marketer
Salary Negotiable
Not Specified
more than 14 days ago
10-10-2017 4:01:22 PM
07-11-2017 4:01:22 PM
Our client within in the Automotive Sector seeks to employ a Product Marketer in Sandton.
- Strategic planning and introduction of locally assembled product model ranges
- Development of strategic product plans to satisfy customer requirements and the brand’s volume / share objectives in terms of rationale, range, specification, target retail pricing, etc
- Analysis of market/competitor, product, price and promotion developments within the motor industry and assessing implications for the brand
- Presentation, for approval, of Product Plans to various forums
- Collecting information and feedback from Marketing on cross-divisional teams, forums and other channels prior to finalising product plans
- Approval of point of sale material in terms of product specification in text, visuals and tables for accuracy
- Co-ordination and implementation of unique product requirements for car rental and government markets
- Maintaining and distributing vehicle specification information to the organization in illustrating key differences and similarities to competitor offerings
- Formulation of vehicle specification and ordering guides for the vehicle ordering system
- Maintaining the vehicle specification tables in SAP Sales Distribution system
- Hold a formal 3 year Bachelor’s degree/ National Diploma from a recognised tertiary institution, preferably in Commerce/ Business Science / Engineering
- Have a minimum of 3 years’ experience in sales forecasting/ market research/ brand management/ engineering
- Demonstrate sound understanding of the automotive market and competitive environment
- Have strategic and conceptual thinking capabilities
- Present a structured thinking approach with sound problem-solving abilities
- Demonstrate good communication skills (oral and written) and well-developed presentation skills with the confidence and ability to address internal and external product forums
- Display excellent computer literacy skills with comprehensive knowledge of MS Excel, Word, PowerPoint
- Be analytically minded with the ability and inclination to work with detail
- Exhibit a solution-oriented approach and be able to work effectively under pressure
- Innovative, resourceful and action-orientated
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Ref: PE001298/CD