SENIOR BRAND MANAGER - Bellville Verfied

Salary Negotiable Bellville, Western Cape Bellville, Western Cape more than 14 days ago 21-04-2017 1:14:18 PM
15-05-2017 1:46:53 PM
A large financial services company seeks a senior marketing professional to fulfill this key role within their Group Brand business.

Key Responsibilities:

• Interpretation and integration of group brand and marketing strategy across the group
• Influence at senior management level to ensure strategic buy-in and application of the strategy at group level
• Brand and marketing governance across the group
• Develop and implement of a measurement metric for brand and marketing campaigns to measure Return on Investment (ROI) in a consistent manner across the group
• Managing the development and implementation of group brand and marketing campaigns
• Ensuring that the brand is integrated in communication both on group and business level by partnering with key internal and external stakeholders

Key Requirements:

• Relevant degree
• 8+ years marketing experience in corporate and agency environments
• Proven track record in implementing successful brand and marketing strategies / campaigns
• Relevant experience in media and creative agency management and partnership
• Proven ability to handle multiple, highly complex through-the-line campaigns
• Marketing Return on Investment (ROI) measurement
• Brand architecture and corporate identity
• The South African financial services environment

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