Senior PPC Campaign Manager

Location: Plumstead, Cape Town
Salary: Negotiable

About the Role:
We are looking for an individual with significant experience running and optimising search PPC and display campaigns. Specialise in running search engine marketing campaigns, informative web analytics implementations/analysis and data driven conversion optimisation.

Requirements:
Graduate degree
Two to three+ years' experience in running medium to large scale search and display PPC campaigns
Account Management experience - must be good with clients
Up-to-date with international best practices and knowledge on search marketing industry
Proficient with Excel
Structured and customer-oriented working style
Strong research and reporting skills
Excellent English verbal and written communication skills
Ability to work on multiple accounts and campaigns
Ability to work well under pressure
Passionate about PPC and internet marketing in its entirety
Advantageous:
Facebook PPC campaign management
DoubleClick or any other RTB platform
Management experience

Duties:
Set up, manage and optimise PPC campaigns for the client portfolio, including search, display and YouTube marketing campaigns on Adwords and Facebook platforms
Account management, directly interact with client regarding their requirement
Perform keyword research and competitor analysis
Constantly work to meet client targets and conversion rates
Optimise key components once a campaign has launched
Offering best insight to clients to grow and optimise campaigns
Feedback on banner design and campaign messaging for best results
Provide PPC audits, analysis and recommendations in coordination with elements and structure of websites and web pages
Create detailed in-depth PPC campaign performance reports
Stay up-to-date with the latest trends and changes with SEM, algorithm updates and changes to major search engines