Social and Digital Media Strategist - Sandton Verfied

R 20000 - 40000 per month Sandton, Gauteng Sandton, Gauteng more than 14 days ago 11-01-2018 7:58:43 AM
08-03-2018 7:58:43 AM
We are currently seeking a mid to senior Social and Digital Media Strategist to join our fast-growing team.
As our Social and Digital Media Strategist you will be responsible for leading the regional paid digital media strategy and execution across all relevant digital/social platforms and markets. You will have an expert understanding of digital analytics, as well as creative best practices and content nuances by platform (ex: display, video, social, paid search, in app, etc), in order to help drive strategy and measure success.
You're an experienced professional who has practice placing paid digital media skills and driven true business results. You enjoy working with other communicators to incorporate digital strategies as part of larger integrated programs that include traditional paid media, public relations, social media, and websites. You can not only conceive and execute digital media strategies but also measure its impact and effectiveness.
Using an objective and data-focused approach to segment and target current and future consumers in our digital communication.

Qualifications and experience
• A bachelor’s degree or equivalent industry experience with 3 -5 years’ experience planning, placing and evaluating paid digital advertising.
• Skilled in creating and managing digital marketing campaigns that meet brand objectives along with increasing web traffic, boosting sales, and demonstrating measurable consumer awareness.
• A deep understanding of how digital/social media fits within the marketing and communications mix.
• A problem solver who is always looking for new ways to say yes to resolve issues.
• Certifications in Google Analytics and Google Adwords.
• Knowledge of Data Management Platforms (DMP) such as Adobe would be advantageous but is not a requirement.
• Ability to multi-task, prioritize, and manage multiple projects at once
• Strong interpersonal skills – ability to work across teams
• Experience in working with and presenting to senior level clients

Recruiter: Potencia Corp