JOB DESCRIPTION

Gnu World is looking for an individual with several years’ experience working with multiple brands in social media marketing.

Please do not submit an application if you do not meet this requirement.

You will need to have a track-record of successfully growing and managing social media accounts for businesses and brands.

If accepted you will work as a valuable part of a tight-knit digital marketing team with extensive expertise.

Strong writing and image editing skills are essential.

RESPONSIBILITIES:

Developing structured social media marketing campaigns for individual clients.

Day-to-day management of the social profiles of selected clients. This includes:

• Optimising and promoting news and content provided by clients or our team.
• Developing new and relevant day-to-day content for social distribution (i.e. social posts, status updates, tweets, shares, etc.).
• Monitoring and responding to consumers in an engaging and timeous manner.
• Planning and managing promotions, competitions, and events.
• Managing Facebook and Twitter advertising (monitor, report and manage budget).
• Increasing engagement as well as likes and followers across all social profiles.

Collaboration with the rest of our team to develop content marketing initiatives.

Ongoing client liaison in order to identify new marketing opportunities and receive approval for marketing actions when necessary.

Outreach to journalists and webmasters to build relationships and secure opportunities for client exposure.

Ongoing research to identify new opportunities for online exposure of our clients

Analysis and reporting on activities and progress for client campaigns.

REQUIREMENTS:

• At least three years of experience in the field of social media.
• Strong verbal and written English communication skills.
• High-level of expertise in working with Facebook and Twitter.
• High-level of expertise in working with Facebook ads and Twitter ads.
• A proven track-record of success in social media.
• Ability to choose and process images appropriately.

ADVANTAGEOUS:

• Professional writing skills, especially a background in journalism or a related field.
• Design abilities and experience working with WordPress, Drupal, CSS and HTML, Photoshop and related platforms and software.
• Knowledge of SEO and relevant “link building” and outreach strategies.
• Experience with public relations and an established professional network including webmasters and journalists.
• Experience with Google+, LinkedIn, Instagram and other social platforms.

PERSONAL SKILLS / ATTRIBUTES:

• Excellent attention to detail (please do not apply if you do not have this).
• The ability to work independently, and collaborate with the team when necessary.
• Accountable and resourceful.
• Multitasking ability.

WORKING AT GNU WORLD

Gnu World is a digital marketing agency that has provided web design, development and marketing services since 2000. We operate offices in Black River Park, Observatory, Cape Town and in Melrose Arch, Johannesburg.

Why we’re awesome

• 21 days paid annual leave
• no dress code (except for client meetings)
• flexible working hours – say goodbye to gridlock!
• we’re focused on results and quality, not arbitrary rules
• you’ll get performance-related bonuses and incentives
• we’ll remember your birthday
• you’ll improve your knowledge of the digital landscape by constantly collaborating with experts in their fields
• we have excellent retention of both employees and clients.