1. I am a safety advocate that demonstrates an excellent safety behavior and attitude, who follows regulatory practices and rules, recognizes and promotes hazard reporting and ensures effective safety reporting. 2. I lead by example and promotes an organizational culture that fosters safety practices through effective leadership. 3. I am a communicator that acts as an information conduit to bring safety issues to the attention of management and to deliver safety information to the organization’s staff, contractors and stakeholders. 4. Provides and articulates information regarding safety issues within the organization. 5. Developing and assists in the continuous improvement of the hazard identification and safety risk assessment schemes and the organization’s SMS.