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marlene B.

  • Hourly rate: R230 /hr
  • Experience: 31 Years

About marlene

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Digital Marketing Consultant: Localization of national brand into Area Pages on Facebook Pam Golding Properties (local content creation, paid advertising campaigns, lead generation, community management, agent promotions, content creation design and video) Project Manager of various web portal builds including Plaastoe; Terrasan Holdings; Diner’s Club International; NGO Connect Africa; mtnsms.com Paid media Strategist – Facebook, Instagram, Twitter and Pinterest. Proficient in Business Manager, Canva, reporting and strategy. Various clients. Content Creator: design/manage/editor/ of consumer/financial/agricultural/lifestyle content I specialise in English and Afrikaans (mother tongue) 20 year’s experience as a copywriter in the advertising industry. Clients include: Old Mutual, Cell C, MTN, Vodacom, Agrimark, The Reserve Bank of South Africa, Standard Bank, ABSA, Diner’s Club International, Tsogo Sun, JSE, Microsoft, MWEB, Business Day, DSTV, SABC, Sun Microsystems Technical writing: includes work on financial, cellular technology, the Internet, agricultural and lifestyle brands. I specialise in making language, however technical, accessible and interesting to any target audience, however literate. Publications include: Plaastoe; Marktoe; LandnSand; More; BizCommunity Created “Yebo Gogo” phrase and all marketing material in English and Afrikaans for Vodacom (1994). Was involved in the launch of new currency for the Reserve Bank of South Africa. Created Afrikaans characters who communicated messages via Edutainment episodes on various radio stations (Edutainment episodes were 5 to 10-minute stories rather than ads.) Mokoya Moola campaign Community Management of http://www.******.*** portal – grew community from 750K to 7,5 million users in 4 years. Editor at various magazines; Plaastoe, Marktoe, LandnSand, Chef (Official mouthpiece of South African Chef’s Association. I am pro-active and able to work independently without sacrificing teamwork. Performs well under pressure and can meet deadlines and work within budgets.

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