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About Basie

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I am a qualified chartered accountant having served in a Managing Director / CEO role since 2013. I am a senior executive with extensive experience in the financial, supply chain, operations and strategic business management and development side of the business. I have a proven track record of sustainable bottom line growth achieved through a combination of increases in the top line and reducing costs. Being a Chartered Accountant by qualification, I started my career as a Finance specialist and honed my skills in that area across different Industries, including the FMCG, Waste Management and Packaging Industries. Since moving to Heinz in 2005 as Financial Director, I got to know the FMCG Industry extremely well, and since 2007 honed my skills in the General Management Area across different functional areas outside of Finance. This includes excellent exposure to managing all the respective internal functional areas. From an external perspective, I have liaised on a regular basis with customers and suppliers alike, and have honed my negotiation skills in particular. In addition to General Management roles, I have gained excellent experience in the full spectrum of Operations and Supply Chain processes, inclusive of Factory efficiencies, Procurement, Logistics and Planning. Working for Heinz as a Multi-National company gave me great global insights and exposure across the globe. This includes visiting numerous Heinz facilities across the globe to understand and learn from best practice worldwide. My leadership skills was also developed and strengthened by being one of a select few employees worldwide that attended the Heinz Global Functional Leadership Program. Working for The Lion Match Company gave me excellent exposure to diverse product categories, cultures and more importantly an entrepreneurial flair. My involvement in different sized companies also allowed me good exposure to multi-facetted functions such as Mergers and Acquisitions, inclusive of negotiations and financial evaluations of prospective investments. My core strengths are my versatility and experience across a broad spectrum of functional and geographical areas, and in combination with strong people skills it allows me to bring teams together as a unit working towards a common goal. In addition, I am passionate about what I do, and use my positive attitude to motivate people. I am a results driven person, and achieve success using my leadership skills to align all stakeholders around a common vision. I use my logical and analytical abilities to ensure quick and relevant decision-making. All supported by a systematic and practical approach to understand and address potential challenges. My passion for being successful, supported by a positive attitude and enthusiasm allows me the energy required in a demanding business environment. Simultaneously I believe strongly in integrity and ethical standards, and this forms a cornerstone of my ethos. Much of my success can be ascribed to my “Can Do” attitude, strong relationship building internally and externally and my ability to always act with accountability and integrity. With an inclusive management style approach, I have the ability to take teams on an inclusive and combined journey towards a common goal. Whilst simultaneously being able to easily see through the clutter using my strong analytical and fact based approach, and therefore focus on real issues rather than the noise in order to get to solutions timeously.

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