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About Daniela

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I have extensive experience in marketing and brand management in both the online and offline spheres, with recognised skills and expertise in the emerging world of social media & live streaming. I started my career in the marketing arena, managing diverse accounts within the IT & insurance sectors. I then moved into digital media and content and learned incredibly innovative online marketing tools with EMI Music, MTV Base Africa and Arvato Mobile. I took the plunge and started my own digital media marketing business as a sole proprietor and offered a diverse range of digital services to clients. My recent contract was for NTT Ltd. (formerly Dimension Data) in the Demand Marketing team. I supported the execution and delivery of global campaign strategies as well as the execution of shared services into regions. My role also included project management. I executed on big brand campaign activations, such as NTT's sponsorship of the Tour de France as well as many focused demand generation campaigns. In terms of specific social media, I’ve created online social presence for the following brands: South African Music Awards, Namibian Music Awards, The Shed Marketing brands – Crème Classique, Black Pearl, African Solar Power, Kaku Clothing, BalconyTV, DiscovrTV, South Point, Randlords, Intercare Imperial Green Mobility, MSC, Lori Milner, Beyond the Dress, Rewind 80s Music Festival and a variety of musicians such as Arno Carstens. My range of skills: Social media specialist, community management, marketing management, live streaming specialist, project management, digital campaign management and reporting, web/mobile site creation & quality control, systems/software management, events management, automated campaigns, content management & digital producer. Reference/Recommendation from Georgia Hayward ****@*****.*** | Head of Campaign Services – NTT Ltd. “I had the privilege of having Daniela on my Demand Marketing team in a contract role for over three years in a Group position at NTT Ltd. I hired her to support the execution and delivery of Global campaign strategy as well as the execution of our shared services model into many regions. She primarily fulfilled a project management and campaign execution role within the team, always juggling multiple complex projects and various stakeholders - bringing her vast experience and innate attention to detail to bear. Nothing was ever too much to ask, she'd jump in wherever the team needed help with a solution oriented, can-do attitude. I was particularly impressed by her ability to always remain together and composed and therefore have a calming effect on those around her, regardless of the level of pressure she was under. In our time together, she helped to bring a combination of big brand campaign activations, like NTT's sponsorship of the Tour de France to life - as well as many focused demand generation campaigns! Everyone loves Dee, as the team fondly refers to her, she has the ability to fit in and make connections comfortably and easily. She's an asset to any team, and I highly recommend her as a team member or project leader!” Reference/Recommendation from Karen Liebenberg – ****@*****.*** | Owner Kaku Clothing “Daniella helped me to launch a clothing business in 2015. Daniella set up and managed my branding, social media channels, events and more. Her creativity, knowledge and practical advice were invaluable. Daniella is a brilliant combination of commercially savvy, bright, skilled and innovative. She goes the extra mile to deliver on her promises. She is professional, straight talking and great fun to work with. Her enthusiasm for everything she does is such a delight. I'd love to work with her again one day!”

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