Advertising and Marketing background | I have 18 years’ professional experience as Copywriter, Head of Copy, Creative Director and then Executive Creative Director for an independent through-the-line agency, Mortimer Harvey, Johannesburg. I was self-taught and resigned in 2017 to care for my sick mom, who has since passed. Key clients were Absa (17 years), Barclays, Coca-Cola, Colgate-Palmolive, JSE, Smile, Tiger Brands, Peermont and Plascon. Highlights were many loyal and happy clients, a handful of Assegai awards for results-driven marketing, the Johannesburg Stock Exchange kudu horn concept, the naming concepts for Virgin Money Mine credit card and Smile communications company. General background | Matriculated with university entrance and obtained a Higher Diploma Ballet (now a degree course) majoring in choreography with distinction at the Tswane University of Technology. After an 8-year career in the performing arts, I carved out an 18-year career in advertising. I’m a seasoned copywriter with a flair for performance direction and relationship building. I’m English and Afrikaans fluent, I take zero smoke breaks, and I respect deadlines. I handle critique well and apply feedback easily. I have a quirky sense of humour, that I can mute when required ;-). I work fast and efficiently, billing for quality output only, so my R400 per hour rate is excellent value. I am here to assist with copywriting work (of practically any format or nature, even the more long-format or mundane tasks) on a remote basis (ideally). I have great references from my former boss, and key client. Other experience | I owned and managed a high tea parlour and restaurant in Heidelberg (Gauteng) for 8 years. 'Her Majesteas Salon' rated tops on Tripadvisor and was much photographed, blogged and filmed. I am currently working on launching a hospitality project in Heidelberg, Gauteng, which is where I am based.