Our client, in the retail industry, requires the service of a Digital Media Manager who will be responsible for driving digital paid media planning and performance to increase brand preference and sales whilst maximising digital advertising spend.

Key performance areas:

? Plan, implement and track innovative digital (initiatives) programs and campaigns across various channels, together with the brand teams and media agencies - from start to finish, adhering to specified deliverables, by integrating efforts from different business units to enable the attracting of new consumers and increasing loyalty among existing customers.
? Drive digital media planning and execution with media agencies.
? Manage and track performance data
? Partner with brand teams on digital opportunities and campaigns that meet marketing goals and KPIs
? Explore new channels as well as look into new ways of reaching our target audience.
? Maintain digital media and analytics tracking to ensure effective measurements
? Report on digital media performance to internal stakeholders
? Ensure campaigns is on-time and on-budget
? Work with digital design studio to drive scalable creative solutions
? Testing new advertising platforms
? Internal stakeholder management
? Supplier management

The successful candidate must have:

? Matric with a Degree in Marketing, Digital Media, IT or relevant field
? 5 Years Digital Marketing experience
? 5 Digital Media Experience
? Experience in Mobile advertising
? 2 - 3 Years Digital Analytics Experience
? 2 -3 Years Managing Digital Marketing Programmes And Campaigns
? 2 - 3 Years Social Media advertising platforms
? Knowledge of Google Marketing Platform and Social Media advertising platforms
? Knowledge of Web & App Analytics and Mobile Media tracking

Please note that only short listed candidates will be contacted.