Insights Consultant
Johannesburg Northern Suburbs

Realise the full impact that an insights capability can have on the competitiveness and overall success of the company brand. Generate and deliver insights to inform key business decisions and contribute the fulfillment of the business purpose and strategic intent.
Develop and deepen an understanding of the business, products and services to ensure the effective delivery of Insights in line with the business' strategic objectives.
• Design execute, and present projects based on a variety of different methodologies, including traditional (qualitative and quantitative) and new methodologies (neuromarketing).
• Collaborate and liaise with centralised Insights function to enhance own insights activities.
• Integrate data from multiple sources to create a narrative that drives action based on insights.
• Follow a standardised and pro-active insights process to ensure scientific rigor in the deriving insights.
• Leverage existing knowledge and contribute a pool of knowledge to efficiently build the bridge between the Insights function and other functions (especially analytics).
• Customise, prioritise and package high quality insights to support the company in making key decisions and deliver on business objectives.
• Effectively distribute and disseminate information across the business to key decision-makers to help drive insights-driven decision-making.
• Continuously monitor turnaround times and quality standards and resolve issues speedily to enhance the Insights value proposition.
• Contribute to continuous innovation through the development, sharing and implementation of new ideas and research.
• Create reports and presentation deliverables to stakeholders to ensure insights meet business requirements.
• Build and maintain relationships with clients and internal and external stakeholders
• Deliver on service level agreements made with clients and internal and external stakeholders in order to ensure that client expectations are managed
• Participate and contribute to a culture which builds rewarding relationships, facilitates feedback and provides exceptional stakeholder service
• Continuously develop own expertise in terms of professional, industry and legislation knowledge
• Identify solutions to enhance cost effectiveness and increase operational efficiency
• Manage financial and other company resources.
• Provide input into the risk identification processes and communicate recommendations in the appropriate forum.

• Degree in Business, Economics, Sociology, Statistics, Mathematics, Marketing or a related discipline. (Essential)
Or a registered Psychologist (HPCSA)
• Post-graduate degree in Business, Economics, Psychology, Sociology, Statistics, Mathematics, Marketing, or a related discipline. (Desirable)
• Demonstrate an advanced understanding of research methods in the Social and Behavioural Sciences. (Desirable)
Knowledge of various quantitative, qualitative research methods as well as survey design and execution
Knowledge of human behaviour, motivation, communication and cognitive processes related to decision-making in a consumer and market research context

Knowledge in design of neuromarketing studies. Working understanding of behavioural economics in a consumer and market research context will be an advantage. Working understanding of digital psychology and the manner in which the post-pandemic surge in digital activity shapes consumer interaction with brands and services will be an advantage

• 2-3 years' experience in designing and executing primary and secondary research initiatives
• Experience in market research in a commercial setting
• Experience in financial services (desirable) m18.1m