We are looking for a Digital Marketer - Retention to join our GLI family in Century City.

At GLI, we encourage a culture of empowerment, creative expression and a positive work-life balance. We offer our employees flexible working hours, remote working options, and Medical Aid contributions.

If you’re looking for great coffee, a challenging and exciting working environment, and Friday drinks, then this is the place for you!

The purpose of the retention marketer is to oversee then retention marketing strategy for the English Territories. This role places emphasis on online digital marketing – requiring the development, implementation, reporting and optimization of marketing campaigns and retention procedures across applicable marketing channels.

Key Responsibility Areas

Developing and managing retention marketing campaigns and processes.
Managing communications to players across all channels.
Improving the usability, design and content of target websites.
Directing activities and priorities of the translation team members and overseeing day to day operations in market cluster.
Providing all relevant reports and updates on target markets.
Conceptualize, implement and measure retention marketing efforts for market cluster.
Manage all communications to players in market cluster. Including creation, scheduling and reporting on communication activities.
Through analysis work to optimize all aspects of the retention marketing efforts of the market cluster.
Train and educate market cluster team as to best practice in retention marketing efforts.
Direct market cluster team in their duties and ensure all duties are covered in absence of team members.
Review and test target websites to ensure optimal performance and best practice is maintained.
Assist acquisition focused departments where required to optimize campaign performance and new revenue.
Ensure effective communication exists between market cluster and other clusters and departments.
Provide written and verbal updates and reports as required by senior management on market cluster performance.

Qualifications and requirements

Diploma or Degree in Marketing or related field
2-3 years’ experience in retention marketing or similar role preferred, using broad marketing mix
Strong understanding of current online marketing concepts, strategy and best practice.
Experience in ecommerce, SEO, PPC, Email marketing, and social media.
Flexibility to learn and grow in a fast-paced, client-focused, environment
Strong creative outlook
A multi-tasker who is effective and patient under pressure
A creative problem solver who is able to prioritize
A team player who can also work independently
Team orientated with the ability to adapt to a dynamic market.
Previous experience in a target driven environment with proven track record.
Revenue focus/results orientated.

How Vacancies Work:

Once we have received your resume, our HR Team will review it shortly. If you’ve reached the interview stage, you’ll then hear from us via email or phone within two weeks. Unfortunately, due to application volumes we can’t give feedback to all applicants. But be sure to keep an eye out, as new job opportunities are posted here regularly.