Marketing Manager - Cape Town Verfied

Salary Negotiable Cape Town, Western Cape Cape Town, Western Cape more than 14 days ago 14-08-2019 4:41:09 PM
29-09-2019 8:36:09 AM
Marketing Manager

Location: Green Point, Cape Town
Salary: R20k – R45k per month negotiable

About the Role:
This is an exciting opportunity to join a prestigious and well-established fine dining establishment to lead, manage and execute proactive brand, sales and communication activities.

Requirements:
Relevant Tertiary Qualification in Marketing, Sales, Communications or Media
Minimum of 8 years’ experience in Marketing and Sales
Marketing/sales experience in the hospitality industry advantageous
Marketing Management experience within the Hospitality Industry
Experience in networking and building strategic, revenue-generating relationships
Experience in PR development, PR events, digital PR, influencer campaigns and crisis management
Ability to accordingly allocate a budget and a strong financial acumen to work within set budget

Duties:
A marketing plan – market research, analysis, company position, designing proposals and recommendations regarding media, content, advertising and sales.
Company presentation - posters, pamphlets, signage, onsite branding initiatives, catalogue designs, distribution of pamphlets, etc.
Direct marketing – project and event management, exhibitions, attending relevant events, liaising with our sponsored partners, etc.
Responsible for the management of the marketing budget, tracking reports against the budget and ensuring that the business is receiving a value-added response from the marketing.
Liaise with liquor suppliers, tour companies and large businesses to build relationships, encourage bookings and close deals.
Networking – generating leads, closing deals and positively representing the brand.
Sales and Corporate - Reaching out to corporates, hotels and tour/travel agencies for functions, business dinners etc. and negotiating deals to have them to host these at the restaurant; and the management of revenue-generating relationships.
Online and Digital Marketing – Social media platforms, website management, content creation and management, liaising with online partners, e-mail marketing, SEO optimization, online review portals etc. This will be done in connection with the Public Relations Manager and working closely with the graphic designer ensuring that all print and online needs are met according to the standards and time frame expected.
Budget/Finance - You will be responsible for the management of the marketing budget, tracking reports against the budget and ensuring that the business is receiving a value-added response from the marketing.