SEO Specialist - Cape Town Verfied

Salary Negotiable Cape Town, Western Cape Cape Town, Western Cape more than 14 days ago 03-03-2021 9:53:19 AM
28-04-2021 9:53:19 AM
SEO Specialist

Location: Durbanville, Cape Town
Salary: Negotiable

About the Role:
Opportunity available for a SEO Specialist at a full-service digital agency with clients across South Africa and abroad, providing SEO, web design, social media and digital marketing.

Requirements:
Matric and relevant tertiary qualification
Experience and understanding of SEO software, Google Analytics and Tag Manager
2+ years’ experience in SEO, AB testing and optimisation
2+ years PPC search engine, display, social media, mobile advertising and analytics
2+ years’ experience in successfully developing and executing SEO campaigns
Understanding of search engine algorithms and ranking methods
Knowledge of keyword research and data mining tools
Able to complete competitive analysis of other companies within the industry
Excellent written and verbal communication skills (email, phone, etc.)
Comfortable analyzing high volumes of data on a daily basis
Excellent analytic and quantification skills
Ability to analyse data and trends to optimize media campaigns for efficient ROI
Google Adwords
Strong attention to detail
Strong problem-solving ability
Excellent communication skills in English, must be able to speak Afrikaans

Duties:
Develop strategy to improve SEO Performance
Manage the SEO Process
Produce, analyse and disseminate account performance reports for audits
Develop optimization strategies that increase the company's search engine results rankings
Research SEO keywords to use throughout the company's website and marketing materials
Set measurable goals that demonstrate improvement in marketing efforts
Monitor daily performance metrics to understand SEO strategy performance
Efficiently communicate with other marketing professionals to align goals
Collaborate with others within the marketing department to manage SEO strategy