Would you like to help grow a print and digital subscription business by implementing email acquisition initiatives and providing ongoing and timely feedback, campaign results and ROI analysis? This media, branding and technology company in Johannesburg have an amazing job opportunity for a results-driven, detail-oriented Online Marketing Coordinator to join their dynamic consumer marketing team

As the Online Marketing Coordinator in Johannesburg, you will play a central role in coming up with new marketing ideas based on the data you’re seeing. The perfect person for this job will be a self-motivated numbers person who enjoys a fast-paced environment.

As the Online Marketing Coordinator in Johannesburg, your job responsibilities will include:

- Coordinate and implement all subscription acquisition and lead generation email activities for the print and digital publications
- Continuously track and provide campaign results vs. goals as well as ROI analysis of all digital marketing campaigns including email, paid search and social media
- Iterate and regularly optimize marketing campaigns by setting up tests including list segmentation and A/B testing with the goal of always improving results
- Organize a robust calendar of email marketing initiatives around prospects and subscriber database
- Proactively monitor email deliverability and resolve issues as soon as they arise
- Assist in monthly campaign planning by providing new ideas as well as perspective based on results of previous campaigns

To be perfect for this Online Marketing Coordinator job in Johannesburg, you will need the following

- Bachelor’s degree in Business or Marketing
- 2 years relevant experience
- Outstanding Excel skills
- Strong attention to detail
- Knowledge of Dreamweaver and Photoshop a plus
- Familiarity and interest in marketing automation and direct response
- Love of learning new technology and a best practice mentality