PPC Specialist / Digital Marketing Manager / Webmaster – Observatory, Cape Town

Our Client is looking for an organized and self-motivated PPC Specialist / Digital Manager for global marketing. The successful incumbent will establishing and managing a digital team, manage the budget and manage all the social media channels.

Salary Highly Negotiable + Bonuses & incentives

Requirements:
• Experience in a similar role – minimum 2 year of proven experience
• Knowledge of the following: Google Adwords, Adwords Editor, Google Analytics and Facebook Ads Manager PPC
• Experience in managing international affiliates and affiliates managers
• Experience in managing display campaigns using Google Display Network, managing Adwords PPC campaigns
• Experience in developing and managing affiliates
• Experience in Social Media and direct media Development & Management
• Experience as a webmaster is an advantage
• Understanding of HTML and WordPress
• Managing digital reputation
• Understanding in online marketing best practices (SEO)
• Fanatic about the numbers: conversation rate Click 2 Lead and Lead 2 Sale, CPC, CPL

Responsibilities:
• Establish, Manage and develop a digital team
• Manage a budget for the digital team
• Manage all social media channels i.e. Facebook, Instagram, Pinterest, WeChat, etc.
• Conception of content for digital platforms
• Management of all communities
• Work with specialist partners to oversee Google Adwords, Affiliate advertising, Analytics, etc.
• Manage all email newsletters and growth of all mailer databases and communities
• Analysis of all social platforms, response rates, conversion rates, etc.