Programmatic Trader - Cape Town

Programmatic Trader – Marketing and Communications job – R324 000 p/a – Cape Town, South Africa

An award-winning digital marketing agency have an exciting job opportunity for a Programmatic Trader to join their team in Cape Town. They are looking for someone with Paid Social experience to take a leading role in the development of the agency’s integrated search and display proposition. If you want to work in a fast growth environment, and play a leading role in shaping and building this critical area, you will find this agency provides an environment in which you can make a real impact and progress rapidly

The Programmatic Trader in Cape Town will be responsible for maximizing their advertiser’s digital budgets according to their required goals. In more simple words, you will be responsible for defining / creating digital RTB strategies, implementing this in demand side platforms (various sophisticated technologies are used) and wisely spending a pre-determined budget - all to ensure client digital goals are reached & that they see a full return on digital investment. You will need to understand how to buy inventory via the technologies at what price and what inventory / audiences / programmatic strategies will be successful of a campaign. This job is one of the few around South Africa and will be a major step in your online career

Requirements for this Programmatic Trader job in Cape Town:

- Agency side experience as an RTB, Programmatic or Display Optimisation Trader
- A thorough understanding of the display space, including traditional reservation buys and RTB
- Experience of running programmatic campaigns, developing strategies, optimising for performance, and developing and reporting back insights to clients
- Expertise in DSP and adserving technologies, preferably DoubleClick Campaign Manager and DoubleClick Bid Manager
- Have extensive experience in managing performance Paid Social campaigns
- Comfortable working with data to drive insights and recommendations
- Excellent team and client management, and organisational and interpersonal skills

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