OVERALL SUMMARY

The incumbent is responsible for the successful sales, promotion and successful launch of his/her
specific product range to ENT Surgeons and Hospital Pharmacies.

The continuing education in the correct application and usage of these products in the sales territory
allocated to the incumbent is paramount. The incumbent reports to the Regional Sales Manager
responsible for his/her allocated territory.

KEY PERFORMANCE AREAS

To attain and exceed targeted sales.
To develop and maintain a regular calling pattern and to report accordingly.
To ensure that all customers are fully cognisant of the product range.
To attend theatre cases to give technical advice.
To monitor and report on competitor activity.

KEY FUNCTIONS/TASKS

Is responsible for attaining and exceeding targeted sales for the products to be sold in her/her area.

These products will be promoted and sold to the following outlet types:

• ENT Surgeons
• Private hospitals and clinics
• Provincial Hospitals
• Military hospitals
• Other outlets specified by his/her Manager.
• 3.2 Develops a routine calling pattern for all customers within own area as follows:
• Theatre operating days
• Appointments in rooms
• An appointment diary is maintained and continuously updated