SEO Analyst - Cape Town Verfied

Salary Negotiable Cape Town, Western Cape Cape Town, Western Cape more than 14 days ago 09-01-2019 3:24:04 PM
06-03-2019 3:24:04 PM
An award-winning digital marketing agency based in Cape Town have an exciting job opportunity for a SEO Analyst to join their team. This agency’s success comes from the passion, innovation and hard work of the people who work there. Some of your main duties will include in-depth technical audits on large international websites, on-going onsite monthly maintenance, offsite and monthly reporting. Does this seem like the perfect challenge for you? Keep reading!

Your key job responsibilities as the SEO Analyst in Cape Town will include:

- Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in organic search campaigns
- Track, report, and analyse website analytics and SEO initiatives and campaigns
- Perform ongoing keyword discovery, expansion and optimisation7
- Deploy an effective local and long-tail search strategy SEO Analyst
- Research and implement search engine optimisation recommendations
- Research and analyse competitors in great detail
- Research and implement search engine optimisation recommendations
- Research and analyse competitors in great detail
- Develop and implement offsite strategies
- Work with development teams to ensure SEO best practices are properly implemented
- Work with editorial and marketing teams to drive SEO in content creation and optimisation
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
- Management of all aspects of client campaigns including account management and attending weekly calls and meetings

Requirements for this SEO Analyst job in Cape Town:

- Minimum 4 years agency SEO experience in international markets
- Proven SEO experience and direct management of SEO campaigns (experience with SEO in e-commerce a must)
- Communication skills (both verbal and written); the ability to convey complex analysis results clearly and with conviction
- Experience with Google My Business optimisation, Schema mark-up, voice search SEO and AMP recommendations
- Has a strong technical SEO background and is able to do in-depth technical audits on large websites (+10,000 pages indexed)
- Capable of suggesting scaled SEO solutions on a large e-commerce platform
- Has experience with large site migrations (+20,000 pages)
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g. Google Analytics)
- Very proficient in important SEO data tools (Google Search Console, Microsoft Excel, Screaming Frog)
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Up-to-date with the latest trends and best practices in SEO
- Exceptional attention to detail a must